Google Product Search Now Lists Product Conditions

It’s been just over a month since Google started requiring a condition field within data feeds, and it looks like they’re starting to roll out this feature to certain users, as is the norm.

Consumers can now filter out just new products within their results, which can be very useful for those who consider price to be most important, as refurbished/used items will often be the lowest priced.

All in all we expect this to be good for vendors regardless if they sell new or used items, or both.

Those who sell new items will gain exposure by not having their products mixed into results of vendors selling the same items but which are refurbished.

And while those who sell refurbished items may get less traffic, consumers who use the filter probably weren’t interested in purchasing refurbished items anyway.

Most importantly though, this will increase the consumer experience of those who use Google Product Search, which should help increase user adoption rate, which ultimately will lead to more traffic and sales.

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